Thursday 29 November 2007

Transactional Websites

Transactional Websites

The Purpose of the Site and How Successfully it meets this Objective

· What is the purpose of the website?
· Is it selling goods or services?
· Look at the website thoroughly to see the range of goods or services it sells.
· First impressions of the website? Is it good (considering first impressions can help to bring customers back to the website. Things like poor navigation can make them think they cannot be bothered etc.)

Case Study
Dell is a very large computer company. Objective is online sales of computers. Allows customers to buy a range of products i.e. small home computers to large file servers suitable for big businesses.
This website only operates online and telephone sales. Computers aren’t sold in retail stores. Can make a computer with different features that you have picked. The website has the necessary pages to guide you through the process and pages that can help you with the options.



































There’s also an order page which summarises your final specification.

































It gives different options as to whether you want to purchase a computer for your home, small business, large business etc.



























Dell website gives information on how to buy a computer. There is also a quick step by step overview which breaks the process down for the buyers. It says how buying a computer entails,

1. Defining your category usage.
2. Choosing your system.
3. Customising your system.
4. Paying for your system.
5. Then Dell will deliver your computer.

(dell choosing a computer – picture)




This picture shows how there are buttons that can lead you to going to pick different options for your computer.
There is also a whole page that comes up where you pick different features for your computer. There is a button available if you need help about picking something your not quite sure what to pick.

Monday 26 November 2007

Data Processing + information needed by businesses

Data Processing
Scenarios:Someone wants to buy a book from amazon.
Transaction Processing – because computers can make sure that details are always up to date and as accurate as possible so therefore if there is a change in price or the product has gone then it will update the website immediately. There is also a database containing all the fundamental information that is needed, such as a list of stock etc. Another example of this is moving money from one bank to another, this may not be done until the end of the day etc.

Someone wants to buy a ticket for the V Festival.
Real-Time Processing – because there is a database that can adjust and update any changes immediately to this type of transaction. This is very important with bookings as if a place or seat is booked, then the next customer cannot book the same thing.

Someone wants to pay their gas bill.
Batch Processing – because a set of data is collected together (how much gas they have used), it is then fed into a computer system to process it. Human involvement is not necessary. Another example of this is a teacher and marking their students work.





Types of Information needed by Businesses

Finance – Any department within a company/organisation needs budgets to prevent them from becoming bankrupt. This is because if a company spends more than they earn they get themselves into debt. It is important that every organisation, even those that are non-profitable such as schools and hospitals, keeps track of their finances.

Main Categories of Expenditure in a School

· Staff wages
· Text books and stationary
· Equipment for technology, art, cookery etc.
· School trips
· Student Insurance
· Internet Connection
· Extra curricular activities (clubs)
· Maintenance
· School Food





Production
Many different businesses sell a product, in the process of making the product there is the production process, this is either mass production, batch production, continueoues production or one-off production, with a good IT system the production is kept going and the supply under control if this supply was not kept under control then for example a car manufacturer may run out of components and th eproduction line will come to a standstill, either though the workers are getting paid for this.Batch Production- is when there is a small amount around 1000 being producedMass production- when there is huge amount being produced like car manufacture like FordOne-off production- is when a product is made only once like a conecpt gadgetContinueous production- is when the production line is running 24/7 like making aluminiun cans
Data Processing
Scenarios:Someone wants to buy a book from amazon.
Transaction Processing – because computers can make sure that details are always up to date and as accurate as possible so therefore if there is a change in price or the product has gone then it will update the website immediately. There is also a database containing all the fundamental information that is needed, such as a list of stock etc. Another example of this is moving money from one bank to another, this may not be done until the end of the day etc.

Someone wants to buy a ticket for the V Festival.
Real-Time Processing – because there is a database that can adjust and update any changes immediately to this type of transaction. This is very important with bookings as if a place or seat is booked, then the next customer cannot book the same thing.

Someone wants to pay their gas bill.
Batch Processing – because a set of data is collected together (how much gas they have used), it is then fed into a computer system to process it. Human involvement is not necessary. Another example of this is a teacher and marking their students work.





Types of Information needed by Businesses

Finance – Any department within a company/organisation needs budgets to prevent them from becoming bankrupt. This is because if a company spends more than they earn they get themselves into debt. It is important that every organisation, even those that are non-profitable such as schools and hospitals, keeps track of their finances.

Main Categories of Expenditure in a School

· Staff wages
· Text books and stationary
· Equipment for technology, art, cookery etc.
· School trips
· Student Insurance
· Internet Connection
· Extra curricular activities (clubs)
· Maintenance
· School Food

Friday 23 November 2007

automated data capture

Automated Capture
Human errors occur often so to get the best result it is better to minimise the amount of human involvement. Wherever possible, you should use hardware devices to collect the data needed. There are lost of devices available such as;

Bar Codes – most goods have a bar code on them and that specific bar code relates to the product and once the bar code is scanned it can bring up certain information such as the price, the weight etc.

Magnetic Strips – these are found on ATM cards, train tickets, car parking tickets etc. These strips on the cards/tickets are swiped through a machine and information is brought up like the date and time a ticket is bought or - with a credit card - the credit car account number etc.

Smart Card Chips – these are found in credit cards, satellite TV box viewing cards, identity cards etc. These chips also carry information like the magnetic strips but are more efficient as it can hold more data and can be encrypted to a high level.

Optical Mark Recognition – these are used on the entry of lottery numbers, school registers, exams etc. A computer makes not of where a specific mark has been made and makes a link between where the mark is and what answer the mark is related to.

Magnetic Ink Character Recognition (MICR) – this is found on cheque numbers. Each cheque has a specific number which gives information about whose account it is etc. The cheque is scanned when it is put into a bank to try and stop fraud.

Thursday 22 November 2007

Digital Economy Notes Pt 1

Transactional Websites

A Transactional website is a type of website where you can purchase things from, for example Amazon and Ebay. Other transactional websites can provide services such as AA with car insurance etc. It is called a transaction website because a transaction is carried out between the customer and the company providing the goods or services.
Every transaction website has to
· Collect details from the customer (address, contact details, card details etc.)
· Collect payment (a system that is efficient with collecting card payments, however some companies use PayPal – an intermediary between you and the company)

Databases play a vital role in these websites as they store the details of the customers, card details, details of the purchases you have made, details of the products they sell and whether there is any in stock etc.

Information needs of Organisations
In order for organisations to function, they need to store and communicate information. Information they need on a daily basis is email addresses to keep their customers informed etc. Websites like Amazon will also need information such as addresses, what is in stock and what isn’t and the quantity.
People say that information is the most valuable thing for a company as it can give them a competitive edge. Businesses can succeed or fail depending on how effective they are in information handling.
Information is extremely vital for hospitals and police as in a hospital if information about people is lost about previous treatments they have had and what they are allergic to (medication) then this could cause a major problem as doctors could give patients medication that could cause more problems or perform operations that could be extremely dangerous due to other operations performed previously.
If police databases were deleted then they could not check past records of criminals. Therefore if they are investigating a murder they cannot track possible records and if they arrest someone and it is their third offence for example, they will not know whether this person needs to go to prison or not as they do not know any previous information.

Capturing and Processing Data
Data – collection of facts. What we input into computers and what computers manipulate. Set of numbers from a bar code or a list of items stocked by a factory etc.
Information – what humans want. Output from a computer system. It is data in context, it has meaning to us like 25 does not mean anything to us but 25 degrees celcius means something.
Knowledge – it is coherent understanding based on information. It includes understanding links between different items of information and how actions can be decided on because of the information.

Computers need data: they have no use for information, they receive data in such a way that their software can process it to make it useful to us.

Data Capture – is a process of getting information from the outside world and putting it onto the computer.
An example of this is someone voting on a reality program.

If a mistake is put into a data capture, this could have devastating effects. If a criminal has the same name as you then you may be arrested instead of the criminal, this could be damaging to your reputation.

Paper Forms
Paper forms are very useful as they can force a structure on the data being collected. This means that it forces people to write things in a certain way i.e. in certain boxes etc.
For example, if someone is filling in a form in order to provide a name and address, there can be separate boxes for each character for each item of information.
Another advantage of using paper forms is that data can be easily processed later on as the information can be separated and easily read.
You can restrict their answers so that your data is easier to process, this can be done by giving options and asking for the person to only tick one etc.


Screen forms and Validation
Data from forms is often typed into a computer system by copying the data into a screen form that has the same fields as the original paper document.
Validation can be used by screen form software and this can trap certain types of mistake as the data is being entered. Fields can have rules on them so only numbers can be input etc.
Two examples other examples of validation are;
· No surname is longer than 15 letters
· A postcode must start with one or two letters

Validation cannot stop human errors from happening however, for example if a person types in MR PETEM instead or MR PETER then the system will not be able to tell the user that there is a problem as there is nothing wrong (in the validation rules).

Monday 19 November 2007

Shopping online at www.asos.com

The Digital Economy


The website i have chosen to look at to see how you can buy different things online is http://www.asos.com/.

Homepage
The homepage has many adverisements, enticing the reader to look further into the website and look at what they offer.









The first advertisement implies that anything that a girlifriend/mother/sister etc would want is just one click away from this icon. This is very enticing to a man that does not know what to buy a woman for christmas as they would see this and think that the answer to what she may want will be something he could buy from this link.



The 20% off offer entices readers to click on it as everyone likes a special deal around christmas.















There is a guide on how to shop online. This is very useful for customers that have never shopped online before and some can be very anxious about how to do it and giving personal details on line. It shows a quick and easy to understand video on how to search for something and then buy it.

The homepage also has its own blog which updates the users on what is new, interesting stories about fashion and any other interesting offers that they have. Having a blog can entice readers to keep returning to the website to see any updates which would mean they see all the new advertisements and also means that while they are there they could also have a quick look at anything else they need like a top or trousers etc.